Web page template for online retailers

Engage your audience like never before with stunning landing page templates for online retailers. Make your online presence unforgettable!

Recommended templates

Instapage mock-up showing headline settings with font, size, color, and alignment options, alongside background image and color customization.

Talent Flow Technology & Software

Instapage layout filter menu with conversion rate chart showing a 60% rate and 8% increase.

ELEVATE360 Coming Soon

Instapage website builder interface showing a landing page preview with editing tools on the sidebar.

Fortify App Download

Build your forms in minutes illustration

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Launch your landing pages faster illustration

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Make forms uniquely yours illustration

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Update hundreds of forms with a click illustration

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build online web page design

benefits-built-in-icon

Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

benefits-form-form

VIsual on-page collaboration

Invite teammates and clients to collaborate on page design in real time and get pages created, reviewed, and launched faster.

benefits-reuse-icon

AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

benefits-built-in-icon

500+ costomizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

benefits-form-form

Instablocks

Quickly build a personalized landing page using individual page blocks that you can customize, save, and reuse.

benefits-reuse-icon

Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

Learn how to build how to make your own unblocked website

Frequently asked questions about online web template

What is Instapage?

Instapage is a robust landing page and conversion rate optimization platform that allows marketers to create, optimize, and analyze landing pages tailored to their specific campaign needs.

How does Instapage enhance landing page creation?

Instapage enhances landing page creation by providing over 100 high-converting templates, a user-friendly drag-and-drop editor, and built-in lead generation elements designed to maximize conversions.

What are the key features of Instapage for improving digital marketing efforts?

Key features of Instapage include A/B testing, heatmaps for user behavior analysis, dynamic text replacement for personalized experiences, and comprehensive analytics that enables performance tracking and optimization.

Why should I choose Instapage for my landing page needs?

Instapage is an all-in-one solution that provides flexibility, powerful optimization tools, and collaboration features, making it suitable for businesses of all sizes aiming to enhance their marketing effectiveness.

What benefits can I expect from using Instapage?

By using Instapage, you can increase your conversion rates through optimized landing pages, enhance your audience engagement with personalized content, and significantly improve overall ROI from your marketing campaigns.

What should I consider when choosing a landing page platform?

When choosing a landing page platform, consider ease of use, available features for customization and optimization, integration capabilities with existing tools, and the level of support offered to users.

What are common challenges associated with landing page optimization?

Common challenges include ensuring mobile responsiveness, maintaining page load speed, creating compelling content, and effectively analyzing user behavior to drive improvements.

How does Instapage address issues related to landing page optimization?

Instapage directly addresses these issues through its comprehensive features including A/B testing, responsive designs, advanced analytics for user insights, and intuitive content personalization capabilities.

Tamar Friedland,
Sr. Director of Global Paid Marketing

"Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!"

Leading the way in building high-performing landing pages

Online web page sample: Your ultimate how-to guide

Instapage offers marketers the ultimate solution for creating and optimizing high-converting landing pages tailored to drive ROI. With its user-friendly platform, you can harness powerful features to enhance your digital marketing campaigns effectively. This guide details how to leverage Instapage for maximum impact.

Getting started with Instapage

Instapage simplifies the landing page creation process. To start, sign up for an account and access a library of over 100 high-converting templates. These templates are designed to fit a variety of needs across sectors such as education, finance, and technology. Now you can create stunning landing pages without any coding expertise. Choose a template that aligns with your campaign objectives and target audience. Customize the layout using drag-and-drop elements to suit your brand’s identity. Incorporate pre-built lead generation components to capture visitor information seamlessly.

Optimizing landing pages for higher conversions

Once your landing page is set up, focus on optimization techniques. Instapage provides built-in A/B testing capabilities to determine which versions yield the best results. Implement A/B tests comparing different headlines or call-to-action buttons to see which achieves greater engagement. Utilize heatmaps for visual insights into user behavior, helping you identify areas for improvement. Monitor performance metrics through the analytics dashboard, allowing adjustments based on real-time data.

Personalizing content for diverse audiences

In today's market, personalized content can drastically improve conversion rates. Instapage allows you to personalize user experiences dynamically. Use dynamic text replacement to tailor messages based on incoming traffic sources. Align ads with specific landing pages using AdMaps to provide a cohesive user journey. Track audience-specific metrics to refine your strategies further based on segment performance. By following these steps, marketers can make the most of Instapage’s features to create effective landing pages that drive conversion. Now is the perfect time to enhance your digital marketing efforts and see measurable ROI with Instapage. Don’t miss out on the opportunity to create high-performing landing pages tailored for your audience!

People also ask aboutfree web page

What is eCommerce template?

A template for an ecommerce website (aka a shopping cart design template) is a pre-built and designed online store that business owners can use and customize for their sites.

Are Instapage templates free?

Each template is built by designers at Instapage and include everything you need to get started - like sample content, color themes, galleries, inner pages and built-in business features. All of our templates are fully customizable and free to use, meaning you can change them up as much as you want.

Is selling website templates profitable?

As an experienced web designer, you may be looking for opportunities to diversify your revenue stream and expand your audience. Selling premium website templates is a great way to earn income while reaching new clients who may not be ready to invest in custom design services.

How do I create an ecommerce website template?

How to Create an Ecommerce Website A Step-by-Step Guide Step 1: Choose your domain name. Step 2: Choose your web hosting plan. Step 3: WordPress. Step 4: WooCommerce. Step 5: Elementor. Step 6: Choose an Ecommerce Template Kit.

Ready to skyrocket conversions?

Supercharge your ad campaigns with high-performing landing pages.

© 2025 Instapage, Inc. All Rights Reserved.

Use the Web page template for online retailers for free